City of Buenos Aires: Don’t Act Like a Pedestrian / Music

79038_Bici-Music

Date: May 2016
Agency: The Community
Country: United States of America
Chief Creative Officer: Joaquín Molla
Chief Creative Officer: José Molla
Associate CD / Art Director: Fernando Reis
Associate CD / Copywriter: Marcelo Padoca
Senior Art Director: Guilherme Nóbrega
Illustrator: Arthur D’araujo

A ruthlessly simple and eye catching execution, and enormously relevant to almost any big city where bikers sometimes seem to forget they are on a vehicle too.

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