Procter & Gamble: Strong

Date: April 2016
Agency: Wieden + Kennedy Portland
Production: Rattling Stick
Country: United States of America
Director: Jeff Nichols
Creative Director: Karl Lieberman
Creative Director: Eric Baldwin
Copywriter: Matt Mulvey
Art Director: Lawrence Melilli

I love the line in this new film: ‘it takes someone strong to make someone strong’.

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