Free a Girl: How Charities Became Doners

Date: December 2015
Agency: TBWA\Neboko
Country: Netherlands

More than  30 charities donated their logo, print ads, banners, Facebook page, tweets, website, billboards and even their ambassadors. That’s how Free a Girl went from relatively unknown to a trending topic with more than 15 million impressions. Love this idea.

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1 Second Every Day: 1 Second Every Day

Date: August 2015
Agency: John St, Montreal, Canada
Creative Directors: Angus Tucker, Stephen Jurisic
Art Director: Sebastien Lafaye
Copywriter: Cedric Audet
Account Service: Mylene Savoie
Production: Madison Papple, Anna Nielson
Media: Chloé Boissonault, Nancy Laroche, Isabelle Vallée
Media agency: Espace M
Voice: Alex Ivanovici
Sound Ingineer: François Belanger
Sound Studio: Appollo
Music: Bensound

Hmmm, not sure this entirely works – but there is something very interesting about the concept.

Drink Driving: Jimi’s Legend Series

Date: November 2015
Agency: Clemenger BBDO, Wellington
Country: New Zealand
Director: Brigid Alkema
Executive Creative Director: Brigid Alkema
Creative: Jimi Jackson
Creative: Frances Cooke
Creative: Millicent Malcolm
Producer: Martin Gray
Production Company: Flare

Over two weeks Jimi released a series of 15 online skits playing different characters stopping ‘would be’ drink drivers in their own unique way.

German Association of Children’s Hospices: Dead air

Date: October 2015
Agency: Serviceplan, Munich, Germany
Creative Director: Christoph Bohlender
Art Director: J Jackson
Copywriters: Christoph Bohlender, J Jackson
Illustrator: Chris Hirschhäuser
Photographer: Chris Hirschhäuser
Chief Creative Officer: Alexander Schill
Executive Creative Director: Mike Rogers
Account Supervisor: Christoph Bohlender
Graphic Designer: Sven Hartmann

Very powerful.