Thalys: Sounds of the City

Date: May 2015
Agency: Rosapark
Production: Birth
Country: France
Director: Vincent Rodella
Chief Creative Director: Jean François Sacco
Chief Creative Director: Jean Patrick Chiquiar
Chief Creative Director: Gilles Fichteberg
Creative Director: Mark Forgan
Creative Director: Jamie Standen
Copywriter: Lucile Briotet
Art Director: Olivier Lafaysse
Producer: Hugo Birth
Account Director: Delphine drutel
Sound Studio: Schmooze
Sound Design: Matthieu Sibony
Sound Design: Sylvain Rety
Account manager: Camille Hemet

Love the fact that they didn’t settle for dozens of sounds and recorded 1,000 different sounds for each city. It’s engaging, innovative and darn good fun.

Advertisements

FGM: UK

FCM UK

Agency: Ogilvy & Mather London
Production: Illusion Co.,Ltd.
Country: United Kingdom
Chief Creative Officer: Gerry Human
Executive Creative Director: Gerry Human
Art Director: Trevallyn Hall
Copywriter: Laura Rogers
Producer: Somsak Pairew
Producer: Kitidej Rattanasuvansri
Account Director: Clare Dimmocki
Retoucher: Trevor Qizilbash
Print Producer: Grant Mason
Designer: Mark Osborne
Designer: Trevallyn Hall
Illustrator: Surachai Puthikulangkura
Illustrator: Supachai U-Rairat
Chief Executive Officer: Cheryl Giovannoni
Account manager: Melanie Vickers

The flag imagery creates an emotional connection and at the same time alarms the viewer with the brutality with which the flags were treated. Just like the victims of FGM.

Illinois Council Against Handgun Violence: Unforgotten

Date: April 2015
Agency: FCB Chicago
Production: Lord + Thomas
Country: United States of America
Group Creative Director: Chuck Rudnick
Art Director: Jordan Sparrow
Producer: Rachel Chapman
Executive Producer: John Bleeden
Group Account Director: Karyn Kerner
Graphic Designer: Todd Tillford

Working with victim families, they created lifelike statues of the victims in their actual clothing.  An emotional and powerful reminder of the senseless loss of life due to gun violence.

Call of Duty: Ember

Date: April 2015
Agency: 72andSunny, Los Angeles
Country: United States of America
Chief Creative Officer: Glenn Cole
Executive Creative Director: Frank Hahn
Creative Director: Rey Andrade
Copywriter: Jed Cohen
Creative Director/ writer: Josh Fell
Producer: Shannon Worley
Senior Copywriter: Kako Mendez
Executive Producer: Dan Ruth

Video game trailers often try to immerse you in the storyline of the game with real world footage only to have the emotional rug pulled out from them when they showcase the actual game footage. This Call of Duty teaser, resists that temptation and instead uses the power of our imaginations to keep us locked into the plot of the game.

PornHub: Watch Porn, Save your life

Date: April 2015
Agency: McCann Lima
Country: Peru
Chief Creative Director: Mauricio Fernández-Maldonado
Chief Creative Director: Nicolás Romanó
Art Director: Julio Silva
Copywriter: Mario Anchorena
Copywriter: Victor Luna
Producer: Lucho Cisneros
Account Director: Mirjana Slavkovic

It’s the ideal moment to each men exactly how to examine their testicles.

Skip Washing Powder: Dance

Date: April 2015
Agency: BBH London
Production: Blink Productions
Country: United Kingdom
Director: Luis Cerveró
Creative Director: Carl Broadhurst
Creative Director: Peter Reid
Creative team: Emmanuel Saint M’Leux
Creative team: Simon Pearse
Producer: Chris Watling
Producer: Vaia Ikonomou
Producer: Sam Levene
Executive Producer: Anna Ryabtsun
DoP: Alexis Zabé

Skip shares your love of clothes.

Quilted Northern: Daddy Gator

Date: May 2015
Agency: Droga5, New York
Production: Smuggler
Country: United States of America
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Creative Director: David Gibson
Creative Director: Nathan Lennon
Creative Director: Mike Long
Creative Director: Alex Lea
Art Director/Copywriter: Molly Jamison
Art Director/Copywriter: Eric Dennis

A toilet paper that works so well you can forget your bathroom experience. I love the writing and the voice-over.