IKEA: Unbox#1

unbox1_aotw

Date: April 2015
Agency: TBWA Lisbon
Country: Portugal
Executive Creative Director: Leandro Alvarez
Copywriter: Joao Ribeiro
Art Director: Julliano Bertoldi
Client Team Director: Claudia Domingues
Account Director: Marina Zambujo
Photographer: Yves Callewaert
Retoucher: Whitelab

Incredibly simple. And it makes a precise point exactly about what IKEA offers and has always offered – A house less boring or in this case, a balcony less boring.

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