Royal British Legion: Harry Styles


Date: August 2014
Agency: RKCR/Y&R London
Country: United Kingdom
Executive Creative Director: Mick Mahoney
Creative Director: Andy Amadeo
Art Director: Freddie Wood
Copywriter: Psembi Kinstan
Designer: Anthony McDonald

Print ads to memorialise fallen soldiers with familiar names.


Under Armour: I Will What I Want

Date: August 2014
Agency: Droga5 New York
Production: Reset Films
Country: United States of America
Director: Johnny Green
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Creative Director: John McKelvey
Creative Director: Hannes Ciatti
Creative Director: Karen Short
Producer: Alex Fitgerald
Senior Art Director: Masataka Kawano
Executive Producer: Jeff MacDougall
Executive Producer: Dave Morrison
Executive Producer: Sean Costelloe
Head of Broadcast: Ben Davies
Visual Effects: Richard Lyons
Group Account Director: Julian Cheevas
Account Director: Lauren Smith
Strategist: Zach Foster
DoP: Kasper Tuxen
Sound: Sonic Union New York
Head of Content TVP: Sally-Ann Dale
Post production: The Mill
Editor: Tom Lindsay – Trim Editors
Music: Q Department New York

I love this line: I will what I want.

Citizen Watches: Better Start Now

Date: August 2014
Agency: Wieden + Kennedy, Amsterdam/Tokyo
Country: Netherlands
Director: Johan Kramer
Executive Creative Director: Mikey Farr
Executive Creative Director: Tota Hasegawa
Art Director: Vasco Vicente
Copywriter: Evgeny Primachenko
Producer: Christine Anderton
Executive Producer: Gijs Determeijer

I love the way they use unique end credits for each innovation… and I want that shock-resistant watch with the tan leather strap.

The Parents Circle-Families Forum (PCFF): We Don’t Want You Here

Date: July 2014
Agency: BBR Saatchi & Saatchi, Tel Aviv
Country: Israel
Copywriter: Dorit Gvili
Art Director: Yuval Tzuckerman
Production Manager: Dorit Gvili
Producer: Bosmat Marmarely
Director: Ram Baruch
Photographer: Shai Peleg
Editor: Zohar Elefant

Everyone in the film, Palestinians and Israelis, have lost a family member to the conflict.