Royal British Legion: Harry Styles


Date: August 2014
Agency: RKCR/Y&R London
Country: United Kingdom
Executive Creative Director: Mick Mahoney
Creative Director: Andy Amadeo
Art Director: Freddie Wood
Copywriter: Psembi Kinstan
Designer: Anthony McDonald

Print ads to memorialise fallen soldiers with familiar names.


Under Armour: I Will What I Want

Date: August 2014
Agency: Droga5 New York
Production: Reset Films
Country: United States of America
Director: Johnny Green
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Creative Director: John McKelvey
Creative Director: Hannes Ciatti
Creative Director: Karen Short
Producer: Alex Fitgerald
Senior Art Director: Masataka Kawano
Executive Producer: Jeff MacDougall
Executive Producer: Dave Morrison
Executive Producer: Sean Costelloe
Head of Broadcast: Ben Davies
Visual Effects: Richard Lyons
Group Account Director: Julian Cheevas
Account Director: Lauren Smith
Strategist: Zach Foster
DoP: Kasper Tuxen
Sound: Sonic Union New York
Head of Content TVP: Sally-Ann Dale
Post production: The Mill
Editor: Tom Lindsay – Trim Editors
Music: Q Department New York

I love this line: I will what I want.

Toy’s Museum: The Survivors

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Date: August 2014
Country: Brazil
Creative Director: Fred Bandeira
Art Director: Charles Alvarenga
Art Director: Diego Guerhardt
Copywriter: Alex Silva
Art Director: Ricardo Dias

See the toys that survived their childhood.


Expedia: Thrown Back Thursday

Date: August 2014
Agency: 180 LA
Country: United States of America
Creative Director: Dave Horton

Ah, sweet nostalgia…


Volkswagen Polo: Elephant Impact Protection As Standard


Date: August 2014
Agency: adam&eveDDB
Country: United Kingdom
Creative Director: Jeremy Craigen
Copywriter: Jo Cresswell
Art Director: Sian Coole

A quick response to an article about Pilanesberg National Park in South Africa… Always read the papers.


Citizen Watches: Better Start Now

Date: August 2014
Agency: Wieden + Kennedy, Amsterdam/Tokyo
Country: Netherlands
Director: Johan Kramer
Executive Creative Director: Mikey Farr
Executive Creative Director: Tota Hasegawa
Art Director: Vasco Vicente
Copywriter: Evgeny Primachenko
Producer: Christine Anderton
Executive Producer: Gijs Determeijer

I love the way they use unique end credits for each innovation… and I want that shock-resistant watch with the tan leather strap.


Ironage: Runner


Date: July 2014
Agency: Y&R São Paulo
Country: Brazil
Executive Creative Director: Rui Branquinho
Creative Director: Rui Branquinho
Creative Director: Marcelo Fedrizzi
Creative Director: Rafael Merel
Creative: Luciano Sorrentino
Creative: Rodrigo Cunha
Creative: Cleber Cardoso
Photographer: GETTY IMAGES



The Parents Circle-Families Forum (PCFF): We Don’t Want You Here

Date: July 2014
Agency: BBR Saatchi & Saatchi, Tel Aviv
Country: Israel
Copywriter: Dorit Gvili
Art Director: Yuval Tzuckerman
Production Manager: Dorit Gvili
Producer: Bosmat Marmarely
Director: Ram Baruch
Photographer: Shai Peleg
Editor: Zohar Elefant

Everyone in the film, Palestinians and Israelis, have lost a family member to the conflict.



Yalumba: Control Freaks

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Date: July 2014
Agency: kwp! Advertising
Country: Australia
Director: Andreas Smetana
Creative Director: James Rickard
Creative team: Corey Swaffer
Creative team: Michael Gagliardi
Producer: Natalie Loveridge
DoP: Andreas Smetana
Agency Producer: Micky Grant
Photographer: Andreas Smetana
Account team: Tristan Glover
Account team: John Baker


Lien Foundation: Avoid Saying


Date: July 2014
Agency: Ogilvy&Mather Vietnam/Singapore
Country: Vietnam
Chief Creative Officer: Todd McCracken, Eugene Cheong
Art Director: Len Cheeseman, Gill Clark, Todd McCracken, Stuart Mills, Hoang Sa Nguyen
Copywriter: Craig Love, Bianca de Silva