Paw Justice: CASE STUDY: Animal Strike

Date: May 2014
Agency: DDB Group New Zealand
Country: New Zealand
Executive Creative Director: Shane Bradnick
Art Director: James Conner
Copywriter: Christie Cooper
Producer: Dov Tombs
Account Director: Jenny Travers
Illustrator: Toby Morris
General Manager: Oliver Lynch
Designer: Renee Lam
Senior Account Director: Sean Brown (Mango)
Senior Account Manager: Eleisha Balmer (Mango)

The animals who entertain so many online go on strike to oppose a law that allows legal-highs to be tested on animals.


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