Snickers/Mars: Hungry Face morph

Date: December 2013
Country: Korea, Republic of (South Korea)
Director: YK Kim
Executive Creative Director: Minseo
Art Director: SM Park
Copywriter: TJ Yun
Account manager: HG Kim

Snickers launched the ‘You are not you when you are hungry’ campaign in Korea 3 years ago. This December, Snickers expanded this transforming experience to consumers at a university in Seoul. Hao Li, a professor who was chosen as one of 35 innovators under 35 by MIT Technology Review, led technology development by using real time animation with facial tracking to create magical experiences.


NHS Blood and Transplant: This Year’s Must Have Gift

Date: November 2014
Agency: DLKW Lowe, London
Production: Independent Films
Country: United Kingdom
Uploaded 14 November, 2013
Director: Henry Mason
Executive Creative Director: Richard Denney
Executive Creative Director: Dave Henderson
Creative Director: Phil Cockrell
Creative Director: Graham Storey
Creative team: Christian Sewell
Creative team: Andy McAnaney
Agency Producer: Charlotte Stirrup

While the nation writes their Christmas lists and waits with anticipation at what Santa might bring, there are many people who can’t wait.

Australia Post: Video Stamp

Date: November 2013
Agency: Clemenger BBDO, Melbourne
Production: Guilty
Country: Australia
Creative Chairman: James McGrath
Executive Creative Director: Ant Keogh
Creative Director: Jim Ingram
Creative Director: Ben Couzens
Creative: Jonathan Fox
Creative: Sophie Beard

Why just send a gift this Christmas, when you can send yourself too? One of the most interesting ways to use QR codes that I’ve seen for a while.

Toronto Crime Stoppers: Universal


Date: November 2013
Agency: DDB Toronto
Country: Canada
Executive Creative Director: Denise Rossetto
Executive Creative Director: Todd Mackie
Art Director: Jake Bundock
Creative Director/ Writer: David Ross
Creative Director/ Art Director: Paul Wallace
Agency Producer: Caroline Clarke
Account Team: Carly Sutherland
Account Team: Rico Tudico

Organised retail theft costs Canadian businesses $4-billion a year, and it’s the consumer who ends up paying for it.

Sony Legacy: Like A Rolling Stone


Date: November 2013
Agency: Interlude
Production: Pulse Films / Walter Pictures
Country: United States of America
Director: Vania Heymann
Copywriter: Natan Schottenfels
Creative: Daniel Barak
Producer: Lia Mayer-Sommer
Producer: Stacy Vaughan
Executive Producer: Lihu Roter
Executive Producer: Tamara Harel-Cohen
DoP: Michael Belcher

I love this.