States United To Prevent Gun Violence: Petition

Date April 2013
Agency: Grey New York
Production: Harvest Films
Country: United States of America
Director: Adam Goldstein
Executive Creative Director: Steve Krauss
Creative Director: Eric Schutte
Art Director: Eric Schutte
Copywriter: Rob Carducci
Agency Producer: Floyd Russ

States United To Prevent Gun Violence is calling for an update to the USA’s antiquated gun laws.

Mentos: Stranger Danger

Date: March 2013
Agency: BBH London
Production: Biscuit Filmworks
Country: United Kingdom
Director: Tim Godsall
Creative Director: Marc Hatfield
Creative: Emmanuel Saint M’Leux
Creative: Simon Pearse
Producer: Andrea Kenyon
Producer: Helen Johnston
Producer: Peter Montgomery
Producer: Rick Jarjoura
Executive Producer: Orlando Wood
DoP: Darko Suvak

Don’t become your dad.

Fevicol: The Free Store

Date: April 2013
Agency: Ogilvy & Mather
Country: India
National Creative Director: Abhijit Avasthi
National Creative Director: Rajiv Rao
Group Creative Director: Kainaz Karmakar
Group Creative Director: Harshad Rajadhyaksha
Copywriter: Hazel Mehta
Art Director: Ankita Gupta
Account Director: Vivek Verma

Everything in this store has been glued down by Fevicol.

SEAT: The Seat Taxi Fare

Date: April 2013
Agency: GREY
Country: Germany
Chief Creative Officer: Roland Vanoni
Creative Director: Mark Hendy
Creative Director: Neil Elliot
Art Director: John John Skoog
Copywriter: Fabio Montero
Producer: Kim Dusselberg
Production Company: Parasol Island
Agency Producer: Robot
Account team: Sven Schiefer, Linda Koenen

A clever idea to show the SEAT’s new brake technology works.

Samsonite: Enjoy every second

Date: March 2013
Agency: Saatchi & Saatchi, Brussels
Production: Lovo Films
Country: Belgium
Director: Norman Bates
Executive Creative Director: Jan Teulingkx
Art Director / Copywriter: Damien Veys
Art Director / Copywriter: Arnold Hovaert
Producer: Bert Brulez
Producer: François Mercier
Account Director: Jonathan Moerkens
Client Team Director: Edouard Wattel
DoP: Bjorn Charpentier
Agency Producer: Paul Van Wijkck
Editor: Martin Leroy
Music: Peter Van Dessel

Don’t worry about your luggage, Samsonite will take care of it.

Lifebuoy Handwash: Roti Reminder

Date: March 2012
Agency: Ogilvy Action, Mumbai
Production: @infiniti films
Country: India
Director: Vishal Mangalorkar
National Creative Director: Vipul Salvi
Producer: Pria Mundra
Production company: @infiniti films

The idea was to get a consumer’s attention at the exact time when the hand washing is critical. Ogilvy Action partnered with more than 100 restuarants and hotels at the Mela site to serve Rotis (Indian Bread) that were stamped with the message, “Lifebuoy se haath dhoye kya?” (Have you washed your hand with Lifebuoy?)

Converse: Shoes are Boring. Wear Sneakers

Date: March 2013
Agency: Anomaly, New York
Production: Smuggler
Country: United States of America
Director: Tristan Patterson
Chief Creative Officer: Mike Byrne
Executive Creative Director: Ian Toombs
Executive Creative Director: Sheena Brady
Art Director: Roy Torres
Copywriter: Nick Terzis
Producer: Gustav Geldenhuys
Producer: Matt Flaherty
Producer: Kristine Ling
Executive Producer: Brian Carmody
Executive Producer: Patrick Milling Smith
Executive Producer: Lisa Rich
Executive Producer: Allison Kunzman
Executive Producer: Laura Thoel
Executive Producer: Andrew Loevenguth
DoP: Matthew J. Lloyd
Visual Effects: Switch
Sound Studio: Heard City
Post production: Company 3
Editor: Aaron Langley

This makes me want to buy a new pair of trainers.